Tag Archives: information

Should your Business Have a Mobile Website?

Posted on November 10, 2011 by MobileTexter
Is Business Mobile Ready?

Is Business Mobile Ready?

Many business owners are now asking if they should have a mobile website.

There are some factors involved with making a decision like this.

First of all you want to actually understand the needs of your target market. Each business niche is different and the misconception is that only the young and hip use web accessible mobile phones.

This is simply not true anymore. Many business owners themselves, of varying age groups, use their Smartphones daily to connect with their own customers and find information.

This is a preview of Should your Business Have a Mobile Website?. Read the full post (449 words, 1 image, estimated 1:48 mins reading time)
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How to Design a Mobile Website

Posted on November 4, 2011 by MobileTexter

Mobile websites are becoming more and more popular as the use of Smartphones picks up at a fast pace. But one big question is – how do you design a mobile website?

I’m going to explain very quickly the elements you need in order to make a mobile website functional and easy to use for your visitors.

Your main website colours can be incorporated into your design as can your main logo or graphic header. The point of a mobile website is to make it as quick loading and simplistic as you can. So what you need to do is make sure the header graphic you use is re-sized to fit a mobile screen.

This is a preview of How to Design a Mobile Website. Read the full post (331 words, estimated 1:19 mins reading time)
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5 Mobile Marketing Mistakes to AVOID

Posted on April 8, 2011 by MobileTexter

1. Treating Mobile Users Like PC Users

 Unlike PC users, mobile users don’t want to download your entire seven-page report. Instead, they are looking for fast access to information since they are usually on the move. Mobile users are not interested in doing a lot of clicking around to get what they need. So your information should be exact with very few words, images and graphics.

2. Not “Targeting” An Audience

Mobile marketing with text messages only works when you send the message to the right people. Some companies make the mistake of treating SMS (Short Message Service) like a mass marketing media instead of the targeting tool it was meant to be.

This is a preview of 5 Mobile Marketing Mistakes to AVOID. Read the full post (541 words, estimated 2:10 mins reading time)
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5 Ways to Use QR Codes in Your Business

Posted on March 6, 2011 by MobileTexter

QR codes can be scanned and decoded by most mobile devices. So, when someone sees a code in an ad, they can simply scan the code with their mobile phone’s camera and/or barcode reader. Once they scan the ad, it can take them to a message, a discount offer, your website, a video, or pretty much wherever you want to take them.

QR codes make it easy for Smartphone users to scan codes to get information about your business rather than having to send a text message, make a call, or wait until they get home to look at your website. This makes your advertising job a whole lot easier as it requires minimum effort on your part to get this accomplished.

This is a preview of 5 Ways to Use QR Codes in Your Business. Read the full post (531 words, estimated 2:07 mins reading time)
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What Are QR Codes and Why Are They Important For Your Business?

Posted on March 1, 2011 by MobileTexter

QR (Quick Response) codes are two-dimensional bar codes that are regularly used in conjunction with mobile phones to gain quick access to websites amongst other things.

How do they work?

QR codes are 2 dimensional bar codes that are used to transfer information through barcode readers that can be found on most mobile devices. Anyone with a camera phone (some may require a bar-code reader) can scan a business’s QR code and one of several things can happen:

1. They will be taken to their website.

2. They will be sent a coupon or discount.

This is a preview of What Are QR Codes and Why Are They Important For Your Business?. Read the full post (414 words, estimated 1:39 mins reading time)
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